Copyright
© 2013 | Erin Rae Hoffer

WELCOME! 

What I Do

Valid industry strategy and thought leadership stems from insight about the trends and challenges facing companies and customers.


Start with global societal trends from economics to regulation to technology.


Next, consider how these trends will impact an industry by envisioning how firms and customers will respond. 


My core tactics include:

1.information access and exchange mapping

2. problem-framing, numericanalysis

3. dynamic modeling of systems and solutions

4. envisioning and scenarios

5. behavioral projection

6. analysis and assessment of potential outcomes

7. measurement and iteration

I have over twenty years experience in industry strategy, thought leadership and product/service management with leading organizations. This wide experience enables me to bring a range of innovative perceptions, tools and approaches to industry groups, to help audiences and companies solve business problems 

..from strategic planning to industry marketing

..from organization development to technology innovation road maps

..from operations management to process redesign.

STRATEGIC
PLANNING
DEVELOPING A PLan  FOR YOUR SUCCESS

MY APPROACH

PRODUCT/SERVICE MANAGEMENT

EXECUTING THE STEPS TO GROWTH